Daysk – The journey to our identity – Part 1 : finding a name
Branding is usually understated. From the name and the design of your company comes the perception of what you’re doing. We started early on with this topic. We’ve been using an iterative process to get it done and thought it would be useful to share it.
Part 1 is about our name, we’ll explain how we got to our logo in part 2.
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